PODCAST
Building in a Hyperinflation Market: New Rules for Project Management
Home builders and remodelers are now working with an extended production times because of labor and supply chain shortages. This has caused major headaches for scheduling projects including dealing with rising costs and increased customer dissatisfaction. The big...
Selling New Homes & Remodeling in a Hyperinflation Market: Updating Your Sales Process
What tweaks have you made (or need to make) to your sales process to account for hyperinflation? Are sales taking longer than they should or are you losing deals you thought would go through? In this episode, we speak with two seasoned sales professionals, Aaron Lowe...
Marketing in a Hyperinflation Market: Rethinking Realtor Relationships
How have Builder/Realtor® relationships changed since 2020? Should builders still be going after Realtor® business in 2022? Why or why not? In the latest episode of Conversations that Convert, we interview Aaron Lowe & Brian Benson from NIH Homes. Aaron and Brian...
Home Builder & Remodeler Marketing in a Hyperinflation Market: Adjusting Lead Generation
Marketing for builders and remodelers is always a challenge, but it's becoming even more difficult in the current hyperinflationary economy. But how can you adjust your lead generation strategies to account for rapid price increases and constantly changing consumer...
The Top 3 “After Closing” Mistakes Home Builders & Remodelers are Making in 2022
The Job is closed and the check is in the bank. You're done, right? Not so fast... In this episode of Conversations that Convert, we'll take a look at three of the most common "after closing" mistakes home builders and remodelers are making right now, how they’re...
The Top 3 Builder “After Contract” Mistakes in 2022
As a home improvement or builders' owner, you know that the post-contract phase is critical. In fact, making just one mistake in this stage can lead to major headaches further down the line. Builders' have a tough time making their clients happy these days. So, in the...
Marketing Content Pitfalls for Builders in 2022
With a strong market, many builders have stopped producing content for their blogs, social media, and even website. But what are the long-term consequences? A lack of content is a missed opportunity to connect with prospective customers. Consistently telling your...
Top 3 Home Builder & Remodeler Sales Mistakes in 2022
Most builders today are still dealing with high demand for their services but there are a few cracks in the armor starting to show. In this episode of Conversations that Convert, we'll take a look at the top three critical sales mistakes to home builders and...
Top 3 Builder Online Lead Conversion Mistakes in 2022
Question: With high demand in most local markets, builders aren’t struggling to find leads. So why is it so hard to find high-quality ones? Lead conversion is one of the most important aspects of online marketing, yet it's also one of the most commonly botched...